In April I mentioned that Miami-Dade County was investigating a fire captain for posts he made privately on Facebook. Well the county has apparently concluded their investigation and demoted the captain based on the following findings:
A screen shot of the Facebook page was sent to Miami-Dade Fire Rescue’s human resources department on April 12, according to county records released Monday. A day later, it was published on the website theGrio.com, an African-American news website.
The ensuing investigation found that, though Beckmann’s Facebook page was personal, it hurt the public’s trust in the department, the disciplinary action report said. “While the opinion posted may have been personal, as a captain with Miami-Dade Fire Rescue, it greatly disrupted the public’s confidence in our entire organization as a result of the reference to ‘my co-workers,’ ” it said.
- Miami-Dade Captain Demoted Over Martin Facebook Post, EMSWorld.com
As I had originally feared, the investigation focused more on the content than the time it was posted. The decision is being appealed, but that will undoubtedly be a long and arduous process. Since his privacy settings were (from all accounts) set correctly to a setting to the share with “friends only” selection, I can at this point only hope that Captain Brian Beckmann is successful in the appeal.
Besides the lesson of actually knowing who your friends are, now is a good time to go through your friend list and “unfriend” any “organization profiles”. Agencies and organizations should be using Facebook Pages, and it’s important to realize that anything you say on a Facebook Page is public as well.

A screen shot of the Facebook page was sent to Miami-Dade Fire Rescue’s human resources department on April 12, according to county records released Monday. A day later, it was published on the website theGrio.com, an African-American news website.
I am an ardent advocate for EMS agencies to become involved in Social Media. While I consider myself more of an evangelist than an expert (because I really hate the term “Social Media Expert”), it is important that agencies do so responsibly. There are three major things required of an agency to do so:
So Friday night I caught this post from the EMT/Paramedic Community Page in my stream. I was honestly a bit taken back by it, having not seen this type of attitude from the Page Administrator before. Both the tone and the content of that status update are things that I have advocated against, 
The problem here, or at least my perception of the problem, is the Page Administrator did not like a dissenting critical opinion of their word choice. They viewed it as an attack instead of what I had intended, something meant to provoke a pause, initiate thought, and hopefully lead the Administrator to the conclusion that what they had indeed posted was unprofessional and something they should correct. In essence, they chose to censor me.
If I learned anything from watching countless TED Talks, being an “EMS Personality” (and more importantly officially recognized as one) isn’t going to be enough. So for my thirty minutes of personality, I chose the topic of Crafting The Message: Creating Effective Social Media For EMS Agencies On Social Networks.
You trust these professionals with your life. They’re the people who step in to help those who are sick, injured or in danger, at times even placing themselves in precarious situations in the process. However, you might be surprised to learn that emergency medical technicians (or EMTs) aren’t earning the big bucks. According to the Bureau of Labor and Statistics, the average income for this occupation is only about $27,000 per year. Considering that this position requires workers to obtain post-secondary education, be on call, work shift work and deal with a huge amount of stress, this wage seems incredibly low.



