NYC REMSCO 2012 #EMSWeek Video

EMS Week 2012 is finally over. Honestly, I for one am very grateful that the hectic flurry of events and chaos is done. Not surprisingly, I missed the NYC REMSCO Annual Dinner. At the event they played this video:

Yeah… I dunno. Besides seeing at least three ambulances in the slideshow that no longer physically exist (so those are some pretty dated photos)… again I’m not sure if this is the type of message we need to be sending.

It seems to reinforce the whole “Dark Side” tone from this year. Should we be portraying ourselves like the bad asses from Sons of Anarchy if we want to growing geriatric population to call us? I would think not, but yet here we are doing it yet again. Even worse, the “saved by the Governor in the 11th hour” REMSCO is doing it which makes me seriously wonder if they learned anything about perception during their near death experience.

Then again, maybe it’s because I’m getting old myself and this kind of juvenile “playing soldier” message doesn’t sit well with me anymore.

Or maybe I’m just ticked that once again, I didn’t get a freaking t-shirt.

You can decide for yourself.


New #EMSWeek Music Video From FDNY’s Farooq Muhammad

For those of you who have been waiting this year’s video from hip hop artist/paramedic Farooq Muhammad of the FDNY, you have to wait no longer!

This year Farooq has teamed up with Cintia Diaz for this melodic soulful track “Street Heroes“:

Farooq‘s EMS Week videos have won him both accolades and praise from across the industry due to its positive messaging and timely delivery, and this contribution is no exception. Coming off the highly commercialized (and seemingly shunned) “Keep Yourself Safe“, this return to his roots is most welcome and applauded.


But Why ONLINE Employee Scheduling?

When I first started working at Aladtec, I had a lot to learn about “software-as-a-service” or SaaS or what is sometimes called “cloud computing.” Sure I was familiar with products that were hosted online like Gmail and Google Calendar, Apple’s then MobileMe (now iCloud) platform and other services of that nature. I’ve been managing my own personal email and calendar online for awhile now and have thoroughly enjoyed the benefits:

  • Checking email or my calendar on any computer or web-enabled device
  • Looking up email or event archives on any computer or web-enabled device
  • Traveling abroad without needing my own laptop to check email
  • Buying a new computer and not “losing” any email or my personal calendar
  • Not worrying about viruses trashing all my email – it’s in the cloud!
Thanks to Technorati for the graphic.

But what else is there about having things in the cloud? In the past few years, Google has done wonderful things with their Google Apps allowing you to write and store documents, spreadsheets, presentations among other things right in the cloud. In fact, Google’s Chrome OS and Chromebook are big indications that the future of computing is cloud-based and not local file-based.

So what about cloud computing for the workforce? I just mentioned office productivity tools like those from Google but what else could be put in the cloud to everyone’s advantage? I didn’t have any experience in public safety or workforce management prior to working here so it was eye-opening learning how intricate, delicate and complex employee scheduling is for agencies like EMS, fire, dispatch, police and other branches of public safety.

As I learned more about the differences between full-timers (aka. career), part-timers and volunteers, I learned how elaborate any given schedule could be. Employees requesting time-off, shift trades, or even calling in sick had a big effect on the schedule considering what qualifications needed to be met on filling a given shift. Having worked in offices for most of my life, I hadn’t even considered the importance of one’s qualifications when it came to the business of saving lives.

I had a great conversation with Bruce Hoffman, the Training Officer at the Ellington Volunteer Ambulance Corp in Connecticut, the other day and he told me that online employee scheduling for EMS made perfect sense. He shared with me that since EMTs and paramedics lead such dynamic lives, they require a dynamic schedule. Having their employee schedule online allows their entire staff to view current information at any time and from anywhere. Switching from scheduling on paper, Bruce told me how they would struggle to keep any scheduling information current because it was difficult to know when time-off or trade requests had been submitted or how a request could affect another request.

Bruce’s explanation really made sense to me. I understood how scheduling your staff online would save any company time, resources and prevent mistakes. I understood the benefit of having detailed reporting and statistics on staff scheduling trends for internal consumption as well as for external audits. What really dawned on me was that online employee scheduling, as a dynamic and evolving tool, fit the lifestyle of around-the-clock agencies like those in public safety. 

For workplaces where:
  • employees work varied shift times,
  • shifts have qualifications,
  • and you have backups available in case of emergencies,
having a dynamic and always-available schedule is a necessity. The internet has been an evolving medium for people to communicate, both privately and publicly. Cloud computing has provided cost-effective and excellent tools for productivity. I’d like to throw employee scheduling and workforce management into that hat.

Reposted from December 21, 2011 from the Aladtec Blog.

The FDNY 2012 #EMSWeek Poster

With EMS Week upon us the Fire Department of New York City’s Bureau of Emergency Medical Services has once again embarked on an advertisement campaign to promote their service.

FDNY 2012 EMS Week Poster

Unlike previous years, there is only one version of the poster this year and they are thankfully not trying to rewrite history.

The image is a simple but powerful one, using this year’s EMS Week ThemeEMS. More than a job. A calling.” While the tone is perhaps a bit overdramatic, I think it is by far the best EMS Week poster they have designed to date.

The Empire State Building in the background is from a previous EMS Week. The reason the Empire State Building is lit in white, yellow, and blue is because city medics where white patches, state EMTs wear yellow patches, and blue for the Star of Life. Although FDNY‘s campaign is agency centric, it’s nice to see the Empire State Building recognizing the contributions of EMS providers statewide with their coloring scheme on the poster.

Although from the poster it may seem the medic is a faceless entity, I assure you that’s not the case. This video showing how they made the poster reveals not only the medic but highlights the work done by FDNY BEMS in creating the poster:


How I Got Banned On Facebook

Many of you, like myself, are probably fans of the EMT/Paramedic Community Page on Facebook. Well here’s the cautionary story of how I got banned from commenting and liking anything there, or perhaps more importantly, how with great power comes a greater responsibility to more than just those that might agree with you when representing the industry in the eyes of the public.

The Offending Post

So Friday night I caught this post from the EMT/Paramedic Community Page in my stream. I was honestly a bit taken back by it, having not seen this type of attitude from the Page Administrator before. Both the tone and the content of that status update are things that I have advocated against, repeatedly, again, and again, and again. It is important to be professional online especially when in a public forum like Facebook.

Reading the comments I saw some typical misguided comments about the subject of HIPAA, some additional misguided comments about the nature of the Facebook Page, and an expected groundswell of support for the page. Allow me to make something very clear to hopefully correct some of that: a Facebook Page is a PUBLIC PRESENCE that ANYONE on Facebook can see. It is not “owned” by an individual, it is not limited to viewing by a select group, it is NOT an “EMS site”.

Not agreeing with either the tone of the post or the comments, I left my own comment to try and redirect this unnecessary unprofessional vitirol against another users opinion, as misguided as it may have been. It read:

I don’t know what’s worse, someone misunderstanding legal matters, like most in EMS, or a Facebook Page Administrator who calls a user a “moron” instead of using the opportunity to provide some education. Something to ponder…

About two hours later I went back to see how the conversation was progressing. Do you know what I found? Somehow I had mysteriously “unliked” the page, which I promptly re-”liked”. Once I did that I was able to see the wall again and the comments. That was when I discovered what had REALLY happened.

My comment had been deleted.

I could not make a comment.

I had been banned.

BANNED!

In a recent interview with EMS World, the Page Administrator Kenya Nixon had the following to say:

Of course, there is a downside to being the administrator of a popular, public page. “Dealing with spam and trolls is a big negative,” Nixon says. “I like everything to stay civil, but that doesn’t always happen.”

I can understand the need to keep the SPAM and the trolls to a minimum. As a Page Administrator I too have had to remove comments and on occasion ban a user or two for the use of profanity, an uncivil nature, and unprofessional comments.

So did my comment fall into the uncivil and unprofessional category? I don’t think so. Perhaps you think differently and, unlike the Page Administrator, I welcome your opinion… as long as it is provided in a professional and respectful manner (as a quick note, I do have comment moderation enabled so it may take a little bit for your comment to be visible).

The problem here, or at least my perception of the problem, is the Page Administrator did not like a dissenting critical opinion of their word choice. They viewed it as an attack instead of what I had intended, something meant to provoke a pause, initiate thought, and hopefully lead the Administrator to the conclusion that what they had indeed posted was unprofessional and something they should correct. In essence, they chose to censor me.

It’s important to understand that I remain a big believer in you own your own words from my WELL days and that yes, mistakes both can and will happen. Recognize the mistake, correct it, and remember it so that you don’t make it again.

Years ago the vast majority of EMS blogs were filled with unprofessional content, rant style, insulting, and some downright obscene things. Over the last few years that’s changed dramatically thanks to the efforts of the true professionals in this field to provide a more positive image of the profession to the point where the rant style has become non-typical of the field. It seems that now we have to worry about the Facebook Page Administrators smearing us as well. Is there education available about it? Absolutely. The very basics that I previously linked to can be applied to ANY social network/social media setting.

In the end it’s not about specific content, it’s about the basic elements of decency, compassion, and trying to effect a positive change in the lives of others. Looking at what that Facebook Page Administrator has done by both their posting and their action of banning me from further comments, I have to wonder what their patient care is like.

If their lack of those three tenets is any indicator, then I hope they choose a new profession soon.

So What Was The Post Directed At?

The post on Facebook that I commented on was in reference to a photo that had appeared on the Facebook Page’s wall. The photo was an EMT or Paramedic kneeling down to remove an object that had impaled a patient through the posterior. There was some mild nudity and the patient’s face was not visible.

To that extent, also from the interview on EMS World came this statement from Page Administrator Kenya Nixon:

Thankfully, Facebook has strict rules regarding what it deems “obscene,” so it’s easier for her to discourage things like pictures of extreme injuries. “I also don’t allow any solicitations without the vendor first contacting me,” she says. “I don’t want the site to turn into one giant ad.”

Due to the graphic nature of the photo I consider it Not Safe For Work or children and therefore, unlike the public Facebook Page, you’ll have to click here to see it and read the rest of the post…


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May The Fourth Be With You! #StarWarsDay

Happy Star Wars Day and “May The Fourth Be With You”!!!


Because It’s About Best Practices

I received an interesting e-mail regarding my post on What We Can Learn From Hibachi Cooking. Here’s the snippet I found most interesting:

…you continue to make these crazy comparisons as if one is related to the other. This not only has nothing to do with social media but nothing to do with EMS. EMS is unique with unique challenges and unique solutions…
-Name withheld for their own protection

It’s absolutely true that I often make comparisons in both Social Media and EMS to things not necessarily correlated either directly or indirectly. While part of this is because I’m not a big fan of reinventing the wheel, the other part is because I think that everything (and everyone) has value. It’s just a matter of observation to determine how that value can be applied to our own challenges. This is usually referred to as discovering “best practices” to meet a need.

Here’s another great example of putting “best practices” to use:

“Pit crews” are a car racing tradition and the answer to a quick response for a problem. By training “pit crew” style we decrease the time between patient contact and the start of effective compressions with early defibrillator application maximizing the potential for a ROSC. So we’ve taken a racing “best practice”, applied the ideology to a challenge in EMS, and from most accounts have achieved a better response time.

While I will readily admit that at times my comparisons may be a stretch, it’s important that we keep both our eyes and our minds open to the possibilities of what can ultimately improve our service as whole. Sure, there are some industry “best practices” that won’t necessarily work for some systems because of other variables, but ultimately we won’t actually know what works best until we try it.

So as far as the Hibachi post goes, when it comes to the distribution of your social media content, give it a try for a week or two and compare the results to what you had done previously. You won’t know if you’ll get a greater reach unless you are willing to try it out. If you do, feel free to let me know what worked and what didn’t work.

My inquiring mind wants to know…